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📊 Investor Report - Inner Journey

Hey, future investors! 👋 Inner Journey is a dynamic healthtech platform leveraging AI, voice technology, and astrology to foster personal growth within a supportive community. We're on track to launch our Minimum Viable Product (MVP) in September 2025 and are seeking 4.55 MSEK in funding to achieve this milestone.

Join us in financing a global movement dedicated to enhancing well-being. Your investment has the power to change lives! 🚀

Version: 2.0 | Date: 2025-04-06 | Author: Inner Journey Team

📝 Executive Summary​

We are seeking 4 550 424 SEK to cover essential launch and initial operational costs:

  • Development (MVP & Initial Features): 1 900 000 SEK
  • Operations (First Year): 1 750 424 SEK
  • Operational Buffer (Contingency): 900 000 SEK

Our financial forecast projects 1 456 136 SEK in revenue during the first year, based on acquiring 10,000 users with a 10% conversion rate to our premium tier (priced at 99 SEK/month). This trajectory places our break-even point at approximately 4.7 years, with significant potential for accelerated profitability through strategic growth initiatives.

We are actively pursuing grant funding, anticipating up to 2 050 000 SEK from sources like the Swedish Innovation Agency and EU Horizon Health. To complete our funding round, we are seeking 1 000 000–2 000 000 SEK from private investors like you in exchange for equity.

Invest in Inner Journey and become part of a scalable, impactful solution revolutionizing the AI-driven self-development space!

💡 Overview and Vision​

Inner Journey uniquely combines AI-driven personalization, interactive voice features, and insightful astrological guidance to offer effective self-development tools. Delivered through a freemium model, our platform makes personal growth accessible to everyone.

Our Vision: To become a globally recognized platform that significantly improves mental health and well-being, achieving rapid user adoption and sustainable growth. The MVP is scheduled for launch in September 2025. We welcome a discussion to delve deeper into our strategy!

💰 Financial Summary​

Costs 💸​

  • Development (MVP Build & Launch): 1 900 000 SEK – Covers agile sprints, development team compensation, domain acquisition, and initial infrastructure setup.
  • Operations (First Year Estimate): 1 750 424 SEK – Based on supporting an average of 1,000 active users per month, covering hosting, APIs, marketing, and operational overhead.
  • Total Estimated Costs (Excluding Buffer): 3 650 424 SEK

Costs Diagram (Year 1 Allocation)​

Note: Chart illustrates the cumulative break-even point around month 56.

Capital Requirement 🏦​

  • Total Funding Required (Including Buffer): 4 550 424 SEK. This includes a 20% contingency buffer (900 000 SEK) for unforeseen expenses.
  • Net Capital Need (After Year 1 Revenue): Assuming year 1 revenue targets are met, the net cash requirement reduces significantly over the year. The initial funding covers the full projected costs before revenue generation scales.

Capital Requirement Breakdown (Year 1 Incl. Buffer)​

💻 Technical Infrastructure​

Our platform is built on a modern, scalable, and cost-effective tech stack:

  • 🔥 Hosting & Backend: Google Firebase (Hosting, Authentication, Firestore DB) provides a robust and scalable foundation. Backend services utilize Node.js/Python (estimated cost: 5 000 SEK/month).
  • 🗣️ Voice Interaction: Leveraging Sinch Voice API for high-quality voice capabilities and Google Dialogflow CX for sophisticated conversational AI chat experiences.
  • ✨ Astrology Engine: Utilizing the VedAstro API, self-hosted on a Google Compute Engine instance (e2-medium, approx. 240 SEK/month). This strategic choice saves an estimated 2 760 SEK/month compared to third-party astrology API providers.
  • 🎨 Frontend: Built with React and Chakra UI, ensuring a sleek, responsive, and accessible user interface across all devices.
  • ⚙️ Domain: Secured innerjourney.com (estimated acquisition cost: 25 000 SEK).

📈 Market and Growth Potential​

  • 🌍 Target Audience: Individuals worldwide interested in self-development, personal growth, mindfulness, mental wellness, and modern astrology. This represents a large and growing global market.
  • 🚀 Growth Projections: Aiming for 10,000 registered users within the first year post-launch, scaling to over 100,000 users within three years through organic growth, community building, and targeted marketing.
  • ⭐ Competitive Edge: Our unique selling proposition lies in the seamless integration of AI-driven personalization, engaging voice interfaces, meaningful astrological insights, and an accessible freemium model.

Projected User Growth​

💸 Funding Strategy​

Our funding approach diversifies sources to minimize risk and leverage available opportunities:

  • Local Grants (Sweden - Applications in Progress/Planned):
    • Swedish Innovation Agency (Vinnova): Targeting 500 000 SEK
    • Regional Growth Agency (Tillväxtverket): Targeting 300 000 SEK
    • Swedish Health and Social Impact Foundation: Targeting 750 000 SEK
  • International Grants (EU - Application Planned):
    • EU Horizon Health Program: Potential up to 500 000 SEK
  • Private Investment (Seed Round): Seeking 1 000 000–2 000 000 SEK in equity financing from strategic investors.

Target Funding Mix (Illustrative)​

🗓️ Action Plan 2025​

Our roadmap for 2025 focuses on securing funding, building the core product, and launching the MVP:

  • Q2 (April–June): Finalize and submit local grant applications. Secure domain name. Set up and test the self-hosted astrology API on Google Cloud. Initiate core development sprints.
  • Q3 (July–September): Prepare and submit regional and EU grant applications. Continue intensive development. Execute MVP Launch! 🚀
  • Q4 (October–December): Apply for any remaining relevant grants. Actively pitch to private investors. Gather user feedback and evaluate MVP performance for iterative improvements.

Action Plan Gantt Chart (2025)​

🤝 Investment Opportunity (Seed Stage)​

We invite you to participate in our seed funding round:

  • Funding Need: Seeking 1 000 000–2 000 000 SEK.
  • Offer: Equity stake with negotiable terms. We seek partners who align with our vision for growth and impact.
  • Return Potential: Projected break-even within 4.7 years under current forecasts, with potential acceleration to 2–3 years through strategic execution and market adoption. Significant upside potential in a rapidly growing healthtech and AI market.
  • Why Invest in Inner Journey?:
    • ✅ Innovative product addressing a clear market need.
    • ✅ Scalable technology and business model.
    • ✅ Experienced and passionate founding team.
    • ✅ Strong potential for positive social impact alongside financial returns.
    • ✅ Positioned at the intersection of AI, wellness, and personalized guidance.

✨ Summary: Invest in the Future of Well-being​

With a total funding of 4 550 424 SEK, Inner Journey is poised to launch successfully, achieve projected first-year revenue of 1 456 136 SEK, and establish a foundation for sustainable, long-term growth in the AI-powered personal development market.

Join us on this exciting venture! Your investment fuels a platform designed to transform well-being on a global scale. Let's connect to discuss this opportunity further. 📞